Pete Bombaci is a visionary business and social change leader who believes that by doing the right thing every day, exceptional results are created. His engaging leadership style comes from an enthusiasm and genuine desire to help others and the belief that building a more connected world will lead to happier and healthier people and a better society for all. In 2016, Pete launched The GenWell Project, a Canadian NFP and Canada’s Human Connection Movement, which has recently become more relevant than ever. The mission of The GenWell Project is to make the world a happier and healthier place by educating, empowering, and catalyzing Canadians around the importance of proactive face-to-face social connection as an action we can all take for our health, happiness, longevity, and the betterment of society. As the negative impact of some forms of digital technology becomes increasingly obvious, it is important that we find times throughout the course of the year to highlight the distraction that technology is creating in our lives and the impact that the reduced human connection is having on our lives. The GenWell Project is proud to be the official Canadian partner of the Global Day of Unplugging.

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Eric Bourgault